Your team cannot see the vision inside of your head. And while you might think you’re being crystal clear about your expectations and ideas, there’s often a gap between what we think we’re communicating and what our team actually hears. I’ve been there myself, and I see it with my agency clients too. That frustration […]

Your team WANTS to work for you. Which means you need to remove yourself as the bottleneck, and start delegating well. I know what you’re thinking – “But Jillian, no one can do it quite like I can.” Trust me, I’ve been there. But here’s the truth: your inability to delegate isn’t just holding you […]

Before you can start building an effective team, there are 7 key things you need to have in place. While many agency owners focus on hiring quickly to meet growing demands, creating an effective team requires thoughtful preparation and strong leadership foundations. 1. Clear Leadership Vision Your team needs to understand where they’re going. This […]

Are you ready to spend less time working and more time with your family? As agency owners, we often find ourselves caught in a cycle of constant work, putting out fires, and struggling to step away. But achieving work-life balance isn’t just about working less—it’s about leading with purpose and creating sustainable systems that honor […]

Agency models have gotten a bad rap in recent months, but I firmly believe that’s simply because business owners were creating agencies when it wasn’t the right business model for them. Before you jump into building an agency, let’s examine whether this business model aligns with your goals and capabilities. The Agency Model Defined An […]

Key performance indicators are for more than just your marketing. While most businesses track marketing metrics religiously, many overlook the power of implementing KPIs across their entire team. Let’s explore how to effectively set and measure KPIs for different roles in your organization. How to Set KPIs for Your Team Members Understanding the Basics Performance […]